Author Archives: Tactix

Don’t Put All Your Eggs in One Basket (Part 2 of 2)

Part 2: BATNA – Yours and Theirs In our last blog we reviewed traditional negotiating techniques and concluded that they all suffered from the unfounded assumption that “you had to deal with the cards you are dealt”. However, none of … Continue reading

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Don’t Put All Your Eggs in One Basket (Part 1 of 2)

Part 1: The Limits of Traditional Negotiating Techniques Have you ever read a book about negotiating? Maybe you’ve read a lot of them. Did you try the techniques that the authors espoused? How well did they work for you? When … Continue reading

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Why a Broker Isn’t Good Enough

“The beginning of wisdom is the definition of terms.” ― Socrates A lot can be learned from reading a dictionary. It reveals the origins of words and uncovers the true essence of what things are. This is especially true when … Continue reading

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What Can the Highest Grossing Movies of All Time Tell Us About the Philadelphia Real Estate Market?

Can you name the five highest grossing films of all time? Looking at domestic box office receipts, the top five are: 1   Star Wars: The Force Awakens 937 2015 2   Avatar 761 2009 3   Titanic 659 1997 … Continue reading

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Landlordholm Syndrome

Most people are familiar with the term “Stockholm Syndrome” which refers to psychological symptoms that sometimes occur in victims of a hostage situation.  The term originated in Stockholm, Sweden in the summer of 1973 when gunmen took four bank employees … Continue reading

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Six Keys to Ensuring Great Space

You’ve just signed a new lease or agreed to renew your existing one.  As you’ll be occupying this space for the foreseeable future, you want to make sure it not only supports your business operations, but also helps brand your … Continue reading

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Dual Agency Brokerage Under Attack in California

Mary Smith, a salesperson at ABC Brokerage Company, is the listing agent for space in a building owned by Big Owner. In the marketing flyer for the space, Mary states that the space is 20,500 sf even though she knows … Continue reading

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Office Market: Why Philadelphia’s West Market Corridor Will Stay Strong

A few years ago, a lot of people were pointing to 2017-18 as the time when the Central Business District (CBD) office market might start to soften up, providing relief to tenants who might be looking for space. A “perfect … Continue reading

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The Sins of Our Past May Be Coming Back to Haunt Us

The Great Recession of 2008 seems like a distant memory to many of us.  The Dow Jones is flirting at 20,000 up from a low of 6,300 and the real estate market, which many blame for the demise of the … Continue reading

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How Do You Feel Now?

Your broker just helped you find terrific space in a new building and you’re feeling great about the whole transaction.  He has assured you that he pushed the landlord to the limit and got everything he could have out of … Continue reading

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